Indiana University Northwest
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IU Northwest offers workshop to help nonprofits on June 14

Marketing professor’s focus is how to develop a cost-effective communications strategy

Tuesday Jun 05, 2012


Indiana University Northwest’s Center for Urban and Regional Excellence (CURE) is working with Legacy Foundation to provide resources to enhance local nonprofits’ communication strategies. 

IU Northwest School of Business and Economics Professor of Marketing Subir Bandyopadhyay, Ph.D. will facilitate a free workshop, “Effective Communications for Nonprofits,” from 12 to 4 p.m., Thursday, June 14 on the IU Northwest campus in the Dunes Medical/Professional Building, Room 2158. 

Objectives of the workshop are:

  • To uncover the challenges faced by nonprofit organizations in attracting donors and volunteers;
  • To help nonprofit organizations in Northwest Indiana explore various cost-efficient, yet effective media that are available to identify, inform and persuade potential donors and volunteers;
  • To help nonprofit organizations in Northwest Indiana develop cost-effective communication strategies;
  • To provide participating organizations with a step-by-step template to develop and implement an effective communication strategy.

There is no charge for the workshop thanks in part to a grant from Innovate Indiana. Seating is limited to the first 50 registrants and registration is required.

For more information, or to register, contact Legacy Foundation at (219) 736-1880 or [[legacy|legacyfdn.org]].

View Indiana University Northwest Office of Marketing and Communications Media Contact information