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Campus Assessment of Student Learning Outcomes

Campus Assessment of Student Learning Outcomes

School of Business and Economics

School of Business and Economics

The School of Business & Economics has used a course embedded system of assessment, enhanced by nationally normed tests and indirect methods using exit and stakeholder surveys.

For three years, the School has been working on an Assurance of Learning system. That system will be implemented in fall 2007. The system measures student learning at the level of novice, competent and accomplished on eight student learning outcomes. The graduate and undergraduate program learning outcomes are as follows:

  1. Teamwork: Students will use teamwork skills to participate effectively in team problem-solving and decision-making situations.
  2. Leadership: Students will use leadership skills to participate effectively in individual and team problem-solving and decision-making situations.
  3. Technology: Students will be able to use word-processing, spreadsheet, database, and collaborative software and worldwide web tools and apply them to analysis of business decision situations.
  4. Communication:  Students will be able to communication interpersonally in order to establish positive business relationships; and logically and effectively construct and deliver business presentations in oral and written formats, utilizing a variety of presentation tools and media.
  5. Functional Knowledge:  Students will know the core concepts of each business discipline – accounting, finance, information systems, management, and marketing.
  6. Ethics:  Students will be able to identify ethical issues in business situations and propose effective approaches to their resolution.
  7. Global and Diverse Perspectives:  Students will be able to identify multicultural and diversity issues in business situations and evaluate their impact.
  8. Critical, Analytical and Integrative Thinking: Students will be able to analyze business problem situations systematically and effectively, and apply knowledge from multiple disciplines to the problem.

The system uses mostly direct assessment as indicated above with some nationally normed ETS Field tests and some course embedded assessment. Some indirect assessment measures are still reviewed, such as alumni surveys, employer surveys, faculty surveys, and student exit surveys on an annual basis. Most assessment exercises are given each semester and reviewed by external reviewers, i.e. faculty that did not teach the course and in some cases, members of the business community.

The Assessment Center does skill-based assessment each semester on the basis of 12 different competencies.  These competencies have been identified as being highly sought by employers as well as important to academic success. These competencies are encompassed into the following categories:

  • Critical thinking
  • Written communication
  • Interpersonal communication
  • Presentation
  • Teamwork
  • Conflict management
  • Customer relations
  • Leadership
  • Delegation
  • Coaching
  • Ethics
  • Financial impact analysis

These competencies are evaluated using seven exercises: case analysis, in basket exercise, client role play, coaching role play, supervisory role play, presentation and leaderless group discussion. Students complete the Assessment Center in their freshman year and in their senior year while enrolled in X220 and X410. Assessments are done each semester. This year the School will be integrating the skill-based results from the Assessment Center into its data base of knowledge-based assessment.
The tables below include each Learning Outcome, Learning Objectives associated with that Outcome for the School of Business and Economics Undergraduate program, and the assessment tools and timetables to be used for measuring each objective.

A. Data Collection on Each Outcome

Outcome #1 - Teamwork: Students will use teamwork skills to participate effectively in team problem-solving and decision-making situations.

Learning Objective

Name of
Assessment
Tool

Description of Assessment Tool

Date of
Administration

  • Can articulate the benefits of working in a team for problem solving and decision making
  • Will know and understand the primary teamwork roles and the positive and negative behaviors associated with effective team membership
  • Discipline Core Concepts Examination
  • School examination over core concepts in Business Core coursework
  • W402 each semester
  • Will exhibit more positive teamwork behaviors than negative behaviors in team situations
  • Teamwork Evaluation Form
  • SBI Team Peer Evaluation
    Form
  • Form assessing occurrence of positive and negative team behaviors during team exercises
  • Form rates team membership characteristics of team members in team case project
  • Z442 each semester
  • J403 each semester

Outcome #2 -Leadership: Students will use leadership skills to participate effectively in individual and team problem-solving and decision-making situations.

Learning Objective

Name of
Assessment
Tool

 Description of Assessment Tool

Date of
Administration

  • Will know and understand the primary leadership roles and the positive and negative behaviors associated with effective team leadership
  • Discipline Core Concepts Examination
  • School examination over core concepts in Business Core coursework
  • W402 each semester
  • Will exhibit more positive leadership behaviors than negative behaviors in leadership situations
  • Team Leadership Roles Evaluation Form
  • Project Leader Evaluation Form
  • Form assessing occurrence of positive and negative leadership behaviors during team exercises
  • Form assessing application of leadership skills in a project management exercise
  • Z442 each semester
  • Z442 each semester
  • Will exhibit individual leadership skills in problem-solving and decision-making situations
  • Assessment Center activities include in-basked, client role play, leaderless group discussion and supervisory role play exercises.
  • Assessment Center database of scores by outside raters
  • X220/X410
Outcome #3 - Technology: Students will be able to use word-processing, spreadsheet, database, and collaborative software and worldwide web tools and apply them to analysis of business decision situations.
Learning Objective Name of
Assessment
Tool
Description of Assessment Tool Date of
Administration
  • Can use Microsoft Word to prepare business reports
  • Can use Microsoft Excel to prepare and analyze business data
  • Can use Microsoft Access to manage and analyze business data
  • Can use a web browser to search, locate and retrieve business information from the internet
  • Can use Microsoft Frontpage or Macromedia Dream Weaver to create and manage a website, intranet and to collaborate.
  • Can use Microsoft Outlook and other collaborative software for management of personal information and collaboration with others
  •   Can apply MS Office Tools to analyze a business situation and prepare a report
  • A106 Challenge Examination
  • ETS Information and Communications Literacy (ICT) - Advanced assessment test
  • CIS Department Examination over basic computer and Microsoft Office skills
  • Standardized nationally-normed test of computer and information technology literacy
  • K221 each semester
  • K321 each semester
  • Can apply MIS body of knowledge to business situations.
  • MIS Case Analysis Evaluation
  • Case analysis Score Sheet for MIS Cases
  • K321 each semester

Outcome #4 - Communication:  Students will be able to communicate interpersonally in order to establish positive business relationships, and to logically and effectively construct and deliver business presentations in oral and written formats, utilizing a variety of presentation tools and media.

Learning Objective

Name of
Assessment
Tool

Description of Assessment Tool

Date/place of
Administration

  • Research and construct a professional written document on a business issue
  • Team Written Communication Evaluation Form (TWCEF)
  • Individual Written Communication Evaluation Form (IWCEF)
  • Form for scoring content and quality of team written report.
  • Form for scoring content and quality of individual written report.
  • J403 each semester
  • Prepare and deliver a professional speech on a business issue
  • Team Oral Report Evaluation Form (TOREF)
  • Individual Oral Report Evaluation Form (IOREF)
  • Form for scoring content and presentation quality of team client report.
  • Form for scoring content and presentation quality of individual report.
  • J403 each semester
  • Produce and distribute an analysis of a business issue, in a professional manner, using appropriate media

Outcome #5 - Functional Knowledge:  Students will know the core concepts of each business discipline – accounting, finance, information systems, management, and marketing.

Learning Objective

Name of
Assessment
Tool

Description of Assessment Tool

Date of
Administration

  • Know core concepts of accounting
  • Know core concepts of finance
  • Know core concepts of information systems
  • Know core concepts of management
  • ETS Business Area Test
  • Standardized nationally-normed test on the functional areas of business
  • J403 each semester
  • Know core concepts of marketing
  • Discipline Core Concepts Exam
  • School examination over core concepts in Business Core coursework
  • W402 each semester

Outcome #6 - Ethics:  Students will be able to identify ethical issues in business situations and propose effective approaches to their resolution.

Learning Objective

Name of
Assessment
Tool

Description of Assessment Tool

Date of
Administration

  • Can identify ethical issues in business settings
  • Can identify the stake holders involved in business ethical issues
  • Can identify the various stages in the application of ethics in business settings
  • Can describe the characteristics of a contemporary ethical business organizational climate
  • Business core Concepts Exam
  • School  Examination over core concepts in Business core coursework
  • W402 Each semester
  • Can describe the consequences of unethical behavior in a business setting
  • Tests and cases on ethics
  • Course embedded tests and cases
  • P306 each semester
  • L201 each semester
  • Can develop a resolution to ethical situations in business settings.

 

 

Outcome #7 - Global and Diverse Perspectives:  Students will be able to identify multicultural and diversity issues in business situations and evaluate their impact.

Learning Objective

Name of
Assessment
Tool

Description of Assessment Tool

Date of
Administration

  • Recognition of the legitimacy of the concept of diversity
  • Knowledge and understanding that the world is made up of diverse cultures
  • Ability to exhibit an understanding and appreciation of diversity through business interactions with people from different cultures
  • ETS Business Area Test
  • Standardized nationally-normed test on the functional areas of business, including international business.
  • J403 each semester
  • Ability to integrate and apply knowledge of diverse cultural views and perspectives in business situations
  • Business Core Concepts Exam
  • School examination over core concepts in Business Core coursework.
  • W402 each semester

Outcome #8 - Critical, Analytical and Integrative Thinking: Students will be able to analyze business problem situations systematically and effectively, and apply knowledge from multiple disciplines to the problem.

Learning Objective

Name of
Assessment
Tool

Description of Assessment Tool

Date of
Administration

  • Ability to analyze financial statements and make effective decisions
  • Simulation cash flow statements and decision forms
  • Evaluation of planned decisions based upon previous period financial statements
  • W402 each semester
  • Ability to analyze a case study or other fact pattern and draw properly reasoned conclusions
  • Critical Thinking Examination
  • Assessment Center activities that include in-basket, client role play, leaderless group  discussion and supervisory role play exercises.
  • School Examination
  • Assessment Center database of scores by outside raters
  • W402/P306 each semester
  • X220/X410 each semester through the Assessment Center

The data concerning the distribution of students for each course at the level of novice, competent and accomplished is feed into the data base and compiled for each learning outcome.

B. Assurance of Learning Process

The assurance of learning process can be charted as follows:

Assurance of Learning Table with Timelines

Activity

Agency

Time Due

Report

Faculty Retreat on Assessment to prepare faculty

Assessment Chair

October 19

Dean

Pilot Business Core Exam

Z302 Professor

November 30

Assessment Chair

Implement  Program

Assessment Committee

January 2008

Dean and Faculty

Notify Faculty  - Assessment Exercise

Assessment Committee Chair

January 15.
September 15

Check on Ethics – Course outline

Select evaluation team

 Assessment Committee

February  15
October 15

Assessment Committee

Activity

Agency

Time Due

Report

Appoint Team
2 to 3 members
1- discipline
1-faculty
1- Professional Staff
Give timeline

Assessment Committee

January 20
September 20

Assessment Committee
Faculty
Dean

Decide on quantitative standard for strengths and weaknesses    

Assessment Committee

January 30
September 30

Coordinate with Faculty

Collect evaluation team decisions

Assessment Chair

Due by date classes end          

Report to Assessment Committee

Feed data into data base

Data entry person

January/ May

Notify Assessment Chair data has been entered.

Analyze data

Assessment Committee
Research Assistant and/or
Intern from Assessment

March/ June

Notify Assessment Chair

Prepare Annual Report highlighting strengths and weaknesses

Apply standard to results and suggest possible actions. Assessment Committee

February

Report - Dean and Faculty at faculty meeting in February       

Make Decisions on changes

Faculty Meeting

March

Dean
Faculty

Implement Changes

Dean and Faculty Committees

August

Committee notify the Dean and faculty

Measure results of changes

Done as part of next assessment cycle

 Each semester

Assessment Committee

Make decisions on the effectiveness of changes

Dean and Faculty

Two year cycle

Dean and faculty
If loop is closed activity is complete.
If not, begin process again.